Aura Milano Store

Change is the key to survival. We must never look back; the past doesn't create the future. We must be like sponges, absorbing everything that happens around us and translating it into something new. If you start glorifying the past, it means your present is over."

Karl Lagerfeld

What you wear is how you present yourself to the world, especially today when human contact is so rapid. Fashion is an instantaneous language, a form of political and social communication. People often dismiss it as frivolous, but the truth is that clothes define our identity and our most intimate desires."

Miuccia Prada

I want people to be afraid of the women I dress. I'm not interested in clothing for its own sake; I want fashion to be a vehicle for unleashing strong emotions. Fashion should be a form of escape, a provocation, not a form of commercial imprisonment that repeats the same things over and over again."

Alexander McQueen

Don't let yourself be influenced by fashion. Don't let trends dominate you. Decide for yourself who you are, what you want to express with your way of dressing and living. Fashion is simply a tool to free your individuality, not a prison in which to hide."

Gianni Versace

Over the years, I've learned that the most important thing about a dress is the woman who wears it. I've always believed that fashion shouldn't just make women more beautiful, but also reassure them, give them confidence, and allow them to fully embrace their own personality and power in the world."

Yves Saint Laurent

Fashion isn't something that exists only in clothes. Fashion is in the sky, in the street; fashion has to do with ideas, with our way of life, with what's happening. I don't like the word fashion. Fashion fades, but style remains. It's like a tree that renews itself, but its roots always remain the same."

Coco Chanel

The law of luxury is not to appear, but to be. Elegance is not to be noticed, but to be remembered. For me, style is an expression of profound continuity with oneself, something that does not yield to the compromises of the moment, but evolves gracefully over time."

Giorgio Armani